CONTENTS Executive Summary.............................................................................................6 Introduction................................................................................................................8 Deering Banjo - San Diego, California..................................................10 KaMin Performance Minerals - Macon, Georgia.........................12 Lil’ Sidekick - Polk City, Iowa........................................................................14 NaugaNeedles - Louisville, Kentucky......................................................16 LoveBook - Rochester, Michigan..............................................................18 Missouri Star Quilt - Hamilton, Missouri...........................................20 Oxbow Animal Health - Murdock, Nebraska.................................22 AeroFarms - Newark, New Jersey.......................................................24 Advanced Design Consulting - Lansing, New York....................26 Bright View Technologies - Durham, North Carolina.............28 SleepPhones - Erie, Pennsylvania......................................................30 Strider Sports International - Rapid City, South Dakota....32 Pasta Shoppe - Nashville, Tennessee.................................................34 Genteel - Midland, Texas & Portland, Oregon..............................36 inWhatLanguage - Salt Lake City,Utah............................................38 Protect Your Pumps - Milwaukee, Wisconsin................................40 Internet Platforms & Technologies........................................................42 Takeaways & Recommendations...........................................................44 End Notes.................................................................................................................48 Photo Credits.........................................................................................................49 5 The New Faces of American Trade